Strategic Management

13th Edition - Concepts

SR 286.35
Inclusive of VAT

Strategic Management

13th Edition - Concepts

Show more
Printed Book
SR 286.35
Inclusive of VAT
Sold as: Each
SR 71.587 Per Month /4 months
Author: Fred David
Date of Publication: 2010
Book classification: Business & Management,
Format: Book with CD
Or

About this Product

Strategic Management (concepts) Plus MyManagementLab, Global ed of13th revised ed--------------------------------------------------For undergraduate and graduate courses in strategy. This title isa Pearson Global Edition. The Editorial team at Pearson has workedclosely with educators around the world to include content which isespecially relevant to students outside the United States David offersa skills-oriented, practitioner perspective on strategy, thoroughlyupdated with current research and concepts. In today's economy, gainingand sustaining a competitive advantage is harder than ever. StrategicManagement captures the complexity of the current business environmentand delivers the latest skills and concepts with unrivaled clarity,helpingstudents develop their own cutting-edge strategy through skill-developingexercises and cases. The thirteenth edition explores the current globalrecession and shows how it has affected the business environment, providingstudents with updated coverage of strategic-management concepts, theory,research, and techniques in every chapter.
Show more

Specifications

Customer Reviews